dampamok
01 / 20
SMCSE × dampamok

30-Day Performance
Review

SEO  ·  Snapchat Ads  ·  Content & Email  ·  Website

REPORT DATE — 24TH APRIL 2026

Month in Review — April 2026
Key Wins This Month
01
#1
dampamok ranks #1 on Google
Brand keyword fully owned. Homepage holding position #3 for competitive terms — building from a standing start.
02
64.4%
Click-Through Rate — well above industry average
Industry average for organic search CTR is 2–3%. dampamok is at 64.4% — meaning the meta titles and descriptions we wrote are converting impressions into visits at an exceptional rate.
03
210
High-quality backlinks built in 30 days
From authoritative websites — each one a signal to Google that dampamok is a credible source in the Danish vape market.
04
25
Keywords ranking in Google's top 10
Including 4 keywords in position #1 and 2 in position #2. The SEO foundation is producing measurable results ahead of schedule.
Month at a Glance

Strong start. Everything delivered.

1.04K
Organic Clicks
Google Search Console
64.4%
Click-Through Rate
avg CTR
210
Backlinks Built
high-quality, off-page
5
Blogs Published
on-site SEO content
4
Keywords — 1st Position
25
Keywords — Top 10
8
Pages Now Indexed
01 — SEO / Organic Search

Organic Search Performance

1.04K
Total Clicks
1.62K
Total Impressions
64.4%
Avg Click-Through Rate
3.3
Avg Position

Data source: Google Search Console — 24 April 2026

✦  Why this matters
A 64.4% CTR is exceptional. Industry average for organic search is 2–3%. dampamok is running at more than 20× the benchmark — meaning our meta titles and descriptions are doing exactly what they should: converting impressions into real visits.
01 — SEO / Rankings

Keyword Rankings

Index Queries (GSC)

QueryPosition
Billig vape#16
okso 60k#4
dampamok#1

Page Positions

URLRank
dampamok.com/#3
/shop/brand/razz-bar/#4

Ranking Status

CategoryCount
Keywords in 1st Position4
Keywords in 2nd Position2
Keywords in Top 1025
Brand keyword "dampamok" holds #1 on Google. "okso 60k" at #4 demonstrates product page authority is building. "Billig vape" at #16 — a priority to push into top 10 next cycle.
01 — SEO / Performance

Website Speed & Performance

Score improved from 50 last month to 56 this month. Continued optimisation planned for next cycle.

50

LAST MONTH

→
56

THIS MONTH

Google PageSpeed Insights

Core Metrics

First Contentful Paint
6.8s
Largest Contentful Paint
19.7s
Total Blocking Time
60 ms
Cumulative Layout Shift
0.057
Speed Index
10.1s
LCP (19.7s) is the primary drag on score. Targeted image optimisation and lazy-loading improvements are the next lever to pull.
01 — SEO / On-Page

On-Page SEO

Meta Data Optimisation
Updated meta titles and descriptions across the entire website to improve SERP visibility and click-through performance.
✦  AI & GPT Visibility — First-Mover Advantage
Implemented an LLMs.txt file at dampamok.com/llms.txt — enabling AI tools (ChatGPT, Perplexity, Gemini) to index and surface dampamok when users ask about vapes in Denmark. Most competitors have not done this yet.
Blog Page Development
Developed the Blog Page and corrected the single post page layout — improving UX and on-page content structure for all published articles.
Content Development
5 on-site blog posts published with optimised meta titles, meta descriptions, and alt text on all images for accessibility and image SEO.
01 — SEO / Content

5 Blogs Published This Month

01
Sådan køber du vape online i Danmark – Guide til begyndere
dampamok.com/saadan-kober-du-vape-online-i-danmark-guide-til-begyndere/
02
Frugtsmag engangsvape – De bedste smagsvarianter du skal prøve
dampamok.com/frugtsmag-engangsvape-de-bedste-smagsvarianter-du-skal-prove/
03
Billig vape vs premium vape – Hvad er forskellen?
dampamok.com/billig-vape-vs-premium-vape-hvad-er-forskellen/
04
Bedste engangsvapes i Danmark – Hvilken skal du vælge i 2026?
dampamok.com/bedste-engangsvapes-i-danmark-hvilken-skal-du-vaelge-i-2026/
05
Hvad betyder puff count? En komplet guide til engangsvapes
dampamok.com/hvad-betyder-puff-count-en-komplet-guide-til-engangsvapes/
01 — SEO / Off-Page

210 Backlinks Built in 30 Days

210
High-quality backlinks built

From authoritative websites — each one a signal to Google that dampamok is a credible source in the Danish vape market. Domain authority is climbing.

✦  Why this matters
Backlinks are one of Google's top 3 ranking factors. 210 quality links in month one is a strong volume — most sites build 20–30 per month. This accelerates dampamok's path to top-3 rankings for competitive keywords.

Focus Keywords This Month

Engangsvape Køb vape online Vape med mange puff Billig vape Razz Bar vape Elf Box vape Waspe vape Frugtsmag engangsvape Vape shop online Danmark Engangscigaretter online
01 — SEO / Technical

Technical SEO

GSC & GA4 Setup
Configured Google Search Console and Google Analytics 4 to monitor and resolve crawling and indexing issues in real time.
XML Sitemap Submitted
Sitemap submitted to Google Search Console, ensuring all new and existing pages are crawled and indexed for maximum visibility.
Plugin Updates
Reviewed and updated all website plugins to improve backend performance and ensure site stability.
✦  Page Indexing — 8 Pages Now Live on Google
These pages were invisible to Google before this month. They are now fully indexed and serving in search results — confirmed by a sharp spike in the GSC indexing graph in April. Every indexed page is a new opportunity to rank.
01 — SEO / Next 30 Days

SEO Plan — Next 30 Days

  • Product Page Meta: Continue optimising all product page meta titles and descriptions to improve SERP visibility and user experience.
  • New Blog Content: Continue publishing new blog posts with optimised meta titles, descriptions, and image alt text to grow organic rankings.
  • Backlinks & Web 2.0: Maintain high-quality backlink building and Web 2.0 blog publishing on authoritative industry sites to strengthen domain authority.
  • Technical Audit: Identify and resolve website errors and crawl issues. Monitor indexing to ensure no pages fall out of Google's index. Targeted site speed improvements.
02
Section 02

Snapchat Ads

First 30 Days: Creative Development Phase. Campaign execution begins next 30 days.

02 — Snapchat Ads

Creative Direction Developed

A — Flavour-Led
"Dry elderflower. Actually tastes like it."
Authentic flavour storytelling. Builds curiosity and credibility.
B — Lifestyle Integration
Cherry-themed "Danish AF" visual
Product + environment + lifestyle cues. Makes dampamok feel native and aspirational.
C — Brand Positioning
"It's Danish. It's different."
Emphasises origin and differentiation. Strengthens brand identity in the Danish market.
D — Attitude / Identity
"Not for everyone. Definitely for you."
Creates exclusivity and personal connection. Drives emotional engagement.
E — Product Range
"Full amok." with multiple devices
Showcases variety and range. Highlights product breadth and choice.
Current Status
✓ Creative production completed
→ Campaign implementation scheduled for next phase
02 — Snapchat Ads / Next 30 Days

Snapchat Execution — Next 30 Days

A — Campaign Setup & Launch
Upload all creatives into Snapchat Ads Manager. Structure campaigns by theme: Flavour-based, Brand messaging, Lifestyle.
B — Creative Testing
Test different messaging angles: Flavour vs Identity vs Lifestyle. Identify top-performing creatives early to inform budget allocation.
C — Snap Pixel & Tracking
Install the Snap Pixel on dampamok.com. Enable full tracking for user behaviour and retargeting capabilities.
D — Retargeting Activation
Build and launch two retargeting audiences: site visitors and engaged users. Re-engage warm traffic with tailored messaging.
E — Optimisation & Scaling
Increase budget on winning creatives. Pause underperforming variations. Expand reach within Denmark based on performance data.
03
Section 03

Content & Email

Social Media · Email Marketing · Automation Flows

03 — Content & Email

Output This Month

15
Social Media Posts
Each post created with caption
Social Media
15 posts created across platforms, each with a tailored caption aligned to dampamok's brand voice. Content assets available in the shared Social Media folder.
5
Newsletters Created
Email marketing campaigns
Email Marketing
5 newsletters produced and ready for deployment. Content is Brevo-ready. See next slide for the suggested automation flows recommended for implementation.
03 — Email / Automation

Suggested Email Automation Flows

FLOW 01
Customer Signup (Homepage Pop-Up)
User signs up via pop-up → automated welcome email with discount code → follow-up reminder if code is unused.
FLOW 02
Purchase Confirmation
Customer places order → automated thank-you email with order confirmation → extendable with shipping updates and post-purchase follow-up.
FLOW 03
Abandoned Cart
Customer adds products but doesn't checkout → automated reminder email → optional second reminder with urgency or incentive.
FLOW 04 — Recommended
Post-Purchase Follow-Up
Follow-up after delivery with product care tips, review requests, or repeat-purchase recommendations. Highest LTV impact of all four flows.
04
Section 04

Website Recommendations

The current homepage structure is effective. Two high-priority improvements recommended.

04 — Website

Homepage Improvements

1 — Hero Section
  • Ensure the hero slide communicates one clear, bold message
  • Add a strong CTA — "Shop flavours" or "Explore range"
  • Maintain simple structure: one message + one action
2 — Trust Element — High Priority
  • Add a trust signal near the product section
  • "Trusted by X customers" — simple social proof counter
  • OR 2–3 short customer reviews directly on the homepage
Highest-impact quick win on the site. Trust signals near purchase intent are proven to lift conversion rates — and it's a one-day implementation.
All Channels

Month 2 — Execution & Growth

SEO

  • Optimise all product page meta
  • Publish new blog content (SEO-optimised)
  • Continue backlink building & Web 2.0
  • Technical audit — crawl errors, speed

Snapchat Ads

  • Launch campaigns in Ads Manager
  • Test Flavour vs Identity vs Lifestyle
  • Install Snap Pixel + tracking
  • Activate retargeting audiences
  • Scale winning creatives

Content & Website

  • Deploy email automation flows
  • Publish social media content
  • Implement hero CTA on homepage
  • Add trust element near product section